Why Would Google Ban your Adsense Account?

why ban my adsense account ? .if your google adsense account ban you can read this artical , Google is very strict when it comes to click frauds and illegal activity if they find then your adsense account ban. Now finally after decades of waiting, Google has showed some mercy in their Adsense terms of conditions. Yes! Google Adsense will not ban your accounts from now. Google has announced that they made changes to the Adsense banned publishers accounts. They now even improved the appeal process for Adsense accounts Google’s responsibility is to protect their Adword advertisers from fake and inflated costs due to invalid traffic and fraudulent clicks. This is how Google make tens of billions of dollars a year in advertising, and can not have fake traffic devalue their core offering.

Unfortunately for website owners (publishers), Google may not be able to tell who is clicking on your ads for sure, but the owner is the one who gets punished when there is a spike in suspect traffic on your site.

If this happens, Google will revoke all your unpaid ad revenues and will refund (revenue related to what they determine as invalid traffic) the affected advertisers. As we mentioned, you can pretty much say goodbye to those revoked revenues even if you try to appeal since it’s the worst AdSense violation.

All of this is in Google T&C as they state that it is up to the publishers to monitor their websites for any large increases in revenue or visitors to make sure the increase didn’t come from invalid traffic. This includes monitoring all traffic sources and block them in case they are showing suspicious stats.

3 Ways Your AdSense Account May Be Targeted

All it takes is a quick Google search to come up with numerous ways a competitor may try to get your Adsense Account Banned. In doing so you will see an entire industry built around fake website traffic designed to commit ad fraud. Even legitimate websites like Fiverr offer services where you can buy really cheap traffic or social media likes, that can unfortunately be used maliciously of course. A few of these tactics include:

1. Sending Traffic Using Bots (Invalid Impressions)

Any invalid events on ads generated by a bot will get your competitor in trouble fast including automated program through clicks, impressions, queries or conversions,. With a quick search on Fiverr I saw a profile from Devplus who will send 30,000 sessions to their website for 30 days for only $5.

I am not saying that everyone on the internet is trying to scam each other, but sending tens of thousands of traffic (daily) to your website for only $5, is undoubtedly invalid traffic and therefore against AdSense T&C’s.

2. Repeatedly Clicking On AdSense Ads (Fake Clicks)

I have heard of stories of people clicking on their competitors ads hundreds of times a day for months. It is commonly referred to as “Click Bombing” and if your competitor does not have the time to do this themselves, a quick search on Fiverr will discover many freelancers who would be willing to click on 100 times on someones ad for $5.

The majority of these click farms are based in developing countries (like India and Bangladesh) where someone may only be paid a few hundred dollars a year. Many of these click farms do not advertise direct that they will click on your competitors ads, but it is well known that they do. Oftentimes they are used to increase engagement on social media accounts by sharing or liking videos, leaving comments, or whatever you pay them to do.

3. Create A Bot or Web Crawler To Automatically Click On Ads

According to Clicksease, It is estimated that 40% of all activity on the internet is bots or fake traffic. Many of these bots are created with good intentions (like search engines) to scrape information on your site to index it correctly.

However, there are many bad bots that have been designed with the sole purpose to click on thousands of ads to deplete advertisers budgets. This is common with Adwords as bots crawl the web for specific terms in more competitive industries.

Another quick search in Google for the terms “Auto Click Bots” shows hundreds of mostly free solutions, that will give them the software for their mouse to auto click on your ads. If they do not have the skills to set up one of these auto click bots, I am positive they can hire someone on Fiverr to do this as well for $5.

How Do You Reduce Invalid Traffic On Your Site

The first step to reducing invalid traffic, is always be aware and understand your traffic. Any massive spikes in earnings, traffic, or irregular events is something that you will need to pay close attention too.

In addition to just being aware and understanding your metrics, a few other measures are necessary to reduce invalid clicks include:

Never click on your own ads – This is obvious, but when navigating or working on your website be extra careful to NEVER click on it.
Double check your Adsense implementation making sure that the placements don’t encourage accidental clicks.
Make sure to implement ads.txt with at least your AdSense credentials. If you have or add any other ad networks, add their credentials as well. Keep your ads.txt file updated and make sure to not have extra lines of credentials because that could leave you open to fraud.
Be careful which traffic sources you purchase from. If the clicks are too cheap, it could be that all the traffic or a percentage is non-human traffic (NHT). Also monitor traffic spikes from organic sources. These could also contain high levels of NHT.
Not violating webmasters policy guidelines from pornographic, copyrighted, illegal, or duplicate content.

AdSense Helps Filter Out Invalid Traffic

Google Analytics makes it easy to filter the invalid traffic out. Here is how you can do it:

Go to your Analytics account and click on the Admin button.
Next, go to the View tab and click on View Settings.
Scroll down to find Bot Filtering option and click on the checkbox, if it’s unchecked.
Save the settings.

Google Analytics is pretty good at finding and filtering bot traffic. However, it doesn’t guarantee 100% removal of invalid traffic.